The Road to CMO at Bealls Florida | #23 Roselle Thomas
Description
In this episode, Matt sits down with Roselle Thomas to explore her inspiring rise within Bealls Inc. and the journey toward her role as Chief Merchandising Officer. Roselle shares her early days with the company, the keys to her success, and what it takes to lead marketing efforts in a fast-evolving Florida landscape. They discuss replicating results, staying grounded in Bealls values, and what she’s most excited about for the future. A conversation full of insight, energy, and strategic clarity.
Interested in a Career at Bealls? – https://www.beallsinc.com/beallsinc/careers
Follow Bealls Legacy on LinkedIn - https://www.linkedin.com/in/bealls-legacy/
Episode Timeline:
00:00 Introduction
04:18 Bealls Beginnings
12:58 Keys to Success
27:13 Preparing for the CMO Role
29:01 Favorite Job So Far?
42:47 Replicating Success
46:30 Navigating New FL Demographics
51:05 Marketing Driver
55:19 Bealls Values
01:06:16 What are you most excited about?
01:11:26 Closing
United States
